True or False: A good start with a new customer ensures they will have a positive experience throughout their journey.

A positive start with a new customer sets a solid foundation for the relationship, but it does not guarantee that the entire experience will be positive. There are numerous factors throughout the customer's journey that can influence their satisfaction, such as product performance, customer service interactions, and how well their needs are met over time. Customers may face challenges or issues that arise well after the initial interaction, which can impact their overall perception. While a good start is certainly beneficial and can lead to a more favorable experience, it is only one element in a more complex customer relationship. Therefore, it is accurate to state that a good start alone does not ensure an entirely positive experience.